Positive News for Tourism continues -

Overseas Visitors up +6% January to July

Today’s figures from the CSO for overseas tourism to the Republic of Ireland confirm continued growth into the peak summer season, with an overall increase of +6% – or an additional 223,000 overseas visitors – during the Jan-July period.

 

  • North America: visitors from North America grew by +18.6% during the period Jan-July.
  • Mainland Europe: visitors from Mainland Europe increased by +6%, Jan-July.  Europe continues to grow in relative importance and is now the number one source of holidaymakers for Ireland.
  • Great Britain: it is particularly encouraging to see a return to growth from GB with a +1.4% increase in visitors Jan-July.  Tourism Ireland is rolling out the “GB Path to Growth” plan this year, in conjunction with industry partners, to boost travel from this market.
  • Australia and developing markets: ADM recorded growth of +6.9%, largely driven by Australia and New Zealand.
Niall Gibbons, CEO of Tourism Ireland, said: “Today’s figures from the CSO are very strong and encouraging. I particularly welcome the growth in visitor numbers from North America (+18.6%)– a record performance from that market. I believe we are on course to achieve our best year ever from the United States – even surpassing the previous best year of 2007; this year, we will welcome over one million American visitors, spending about US$1 billion.
We are also seeing a record year from our long-haul markets (+6.9%) – with Australia and New Zealand in particular driving that growth. Mainland Europe (+6%) continues to play a major part in growing tourism business this year; it is now our largest single source of holidaymakers. It is also encouraging to see a return to growth in visitors from Great Britain (+1.4%).
 

“In the coming weeks, we will roll out a busy autumn campaign – to boost late-season travel from around the world and keep this momentum going. The period September to December traditionally yields as much as 30% of overseas tourism business”, said Niall Gibbons. 

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